Welsh broadcaster S4C has been accused of “ignoring” the welfare of live elephants it used on the set of a new film in Tregaron.Animal Defenders International (ADI) urged viewers to boycott S4C over the Christmas period when it broadcast Y Syrcas on Boxing Day.
Two elephants - Citta and Sandra - were shipped to Wales from Germany for the film, which is directed by Kevin Allen and stars Aneirin Hughes and Saran Morgan.
But ADI said it was “likely” that the elephants would have been chained and confined in transport boxes during the long journeys between Wales and Germany.
ADI chief executive, Jan Creamer, said: “S4C has chosen to ignore the miserable lives led by elephants used for entertainment.
“Animal lovers should avoid all films that continue the controversial use of live animals, and switch off S4C over the festive period in protest.”
In its letter responding to ADI’s concerns, S4C said that the elephants were filmed for eight days with rest days in between, and the “welfare of the animals was protected”.
S4C’s director of content, Dafydd Rhys, said: “At all times during this project the welfare of the animals involved was prioritised.“In accordance with S4C’s requirements, expert advice was taken in order to ensure the elephants’ welfare.“