FOR IMMEDIATE RELEASE
Contact: Neil Helfrich, 1.780.982.5081
High-tech herd management system puts power in the hands of producers
New wireless technology accurately tracks location, estrus, disease and more
October 28, 2014
Sherwood Park, Alberta – Until now, cattle producers had to rely on ear tags to track their herds and protect their investment. But ear tags can fall off, get snagged on fences or be removed, and they can only identify the animal, not measure its health and environment. Other electronic IDs are also limited to basic information.
A new high-tech monitoring system will allow herds to be closely, carefully tracked on a comprehensive list of metrics. The Wireless Rumen Bolus, by Wandering Shepherd, is administered orally and stays in place in the rumen – the first and largest division of the stomach – throughout the animal’s life.
This unique technology is the only one on the market that keeps the bolus upright inside the animal, for life. This means more accurate, more comprehensive information for the producer, including:
• Estrus cycle data
• Early sickness detection, as much as 24-36 hours before outward signs begin
• Technology to track the herd and recover stolen animals
“Fewer missed heats and better timing will result in lower AI costs and overall higher production,” said Wandering Shepherd founder and CEO Neil Helfrich. “And you can easily find missing or stolen livestock.”
At only $5USD for each wireless rumen bolus, plus a small monthly data usage fee, the Wandering Shepherd Wireless Rumen Bolus is priced competitively with current RFID Ear Tags that are being used, but offers many more features not available in ear tags. The Wireless Rumen Bolus works in all 150+ wild and domestic ruminant breeds – including dairy and beef cattle, bison, goats, sheep, camels and more. The company released the new technology today for pre-orders to ship early 2015. It’s available online at
“Autonomous livestock monitoring systems will revolutionize the way we manage animals. Significant benefits in terms of increased productivity, animal welfare and environmental outcomes will flow from technologies such as the Wandering Shepherd Wireless Rumen Bolus.”
Dr. Mark Trotter
Senior Lecturer, School of Environmental & Rural Science; School of Science & Technology
University of New England, Australia
One Device, Global Coverage
Whether there’s a need for cattle rustling, livestock traceability, early disease detection or wildlife protection from poaching, the Wandering Shepherd Wireless Rumen Bolus can be used to protect producers’ property and investment in all these situations and more.
Wandering Shepherd is a herd management and technology company founded in 2013 and based in Sherwood Park, Alberta. For more information, please contact Neil at 1.780.982.5081 or Neil@WanderingShepherd.com.